Voting With Your Wallet: Stop SOPA And Supporting It’s Supporters

SOPA goes overboard in protecting content creators and threatens the free Internet. Vote now using your wallet and your words.

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If you don’t do business on the Internet in any way, shape or form or aren’t worried about having continued free access to information on the Internet don’t worry about reading this post. However if you enjoy not being told what you can and cannot see on the Internet along with not having government be heavy handed with companies alleged to be doing things they aren’t (the “innocent until proven guilty” thing) then please read and comment on this post. Read more at dempseymarketing.com

 

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A Blueprint For Blogging Everyone Can Use

Wondering what to do now that you have a business blog? Use our blueprint for blogging and be blogging like a pro in 90 days or less.

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For many entrepreneurs and business owners blogging and social media are the last things on their mind. After all, it’s not like many of us are taught anything about blogging or social media in school. However the world has changed and we entrepreneurs must be sure to not only keep up but stay ahead of the curve. That’s where my blueprint for blogging will come in. I’m happy to announce that we’ve begun development on a site that will make it super easy and fun to learn how to use blogging and other social media tools for business. Read more at dempseymarketing.com

 

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Next Level Lead Nurturing That Goes Beyond Email

What do you do when you're sick of writing emails for autoresponders? See how to implement game mechanics for next level lead nurturing.

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Using email for lead nurturing is a highly valid and well proven method. But let’s say you’re sick of writing email autoresponder series that last for months in addition to the virtual pile of ebooks that all sit in front of those autoresponders. What are your options at this point? Well you have a few, one of which I’d like to tell you about today as it’s a model now implemented here on the Dempsey Marketing site. To sum it up in a single phrase – it’s time to get your game on. Read more at dempseymarketing.com

 

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Calling All Entrepreneurs! Share Your Marketing Story With The World

Share your marketing success story with the Dempsey Marketing community and beyond in a 15-minute video interview.

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I’m looking for experienced entrepreneurs doing their own marketing and successfully earning customers. During our 15-minute interview we’ll discuss: Who you are and what your business is all about What you’ve found works best to bring in customers What you found didn’t work so well and why Read more at dempseymarketing.com

 

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How To Put Experience Back Into Marketing

The goal of marketing is to enable an experience which creates a relationship that earns you a customer. Here's how marketing can do that

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Here’s the secret formula: Marketing enables an -> Experience which creates a -> Relationship that earns you a -> Customer Does your marketing enable an experience for your leads and customers? If not, you’ve got a problem. Read more at dempseymarketing.com

 

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Goodbye Social Media Automation, Hello Conversation

Online influence metrics change the use social media automation to follow people on Twitter, get likes on Facebook and views on YouTube.

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Online influence metrics are changing the game again, and for the better. Solid strategies – the ones that take time to take full effect and require a lot of thought and hard work – are going to win out over shortcuts.

I’ll say it plain – I’ve used tools to help me automate social media. I was under the false impression that I’d somehow miss out on information if I wasn’t following a lot of people, and that if I needed large numbers of “followers” and “fans” in order to help spread the word of Rob, meaning get clients. I’ve recently found that impression to be patently false. Read more at dempseymarketing.com

 

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Is Your Inner Child Dead?

When a child approaches a new experience they see, feel, smell, sense and hear it. It's 100% immersive. Is your inner child still alive?

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Let’s face it, thanks to all the rules and other crap we’ve layered upon it, social media has become a chore. How much do we share other people’s stuff compared to our own? What kinds of numbers do we need for ROI. What’s my Klout score look like… Crap crap crap crap crap.

The entire point of all this “online stuff’” is to attract the people you want to work with to you so that you can see if a relationship can be formed. Read more at dempseymarketing.com

 

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Please Remove The Corporate Think From Your Small Business

Having a small business makes you more agile than your cumbersome competitors. Don't adopt the same mindset they do when planning ahead.

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Having a small business gives you a very distinct advantage – size. Because you are smaller, you can: Make faster decisions Implement those decisions faster (deciding and doing are two separate things)

One word can sum up that list and more I’m sure you can add to it – agile.

So why slow yourself down with corporate think? Read more at dempseymarketing.com

 

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More Evidence Social Media Impacts Your SEO

Not only is social media impacting your Google search results, now your keywords are being taken away too. What to do? Read the post and find out

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In October (2011) I posted a conversation between myself and Dino where we spoke about how Google was deeply integrating social media (namely Google+) into their search results. And while some evidence was anecdotal today I have even more proof of this. Here’s the bottom line: the searches you do and the people that you’re connected to directly impact (some might say limit) the information you have access to. Read more at dempseymarketing.com

 

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How Content Curation Changed Everything For Me

Content curation changes the way we use social media. Too much sharing can kill a community. Focus on quality and engagement, not quantity.

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As an entrepreneur and marketer it’s imperative to take frequent looks at your strategy and see how well it’s working. If something needs improvement don’t wait – make the change and continue moving forward. For me, this is one of those times. To fully explain this change in strategy I need to show you how it all fits together. There are a few moving parts here: Content curation strategy General and content sharing strategy with Twitter and Triberr The new strategy Take my hand and come down the rabbit hole with me… Read more at dempseymarketing.com

 

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Is A Blog Really Meant For Engagement?

Blogs were created for publishing content not for engagement. Do we need to do something different with blogs or do we need a new platform?

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Readers of this blog that have been here for the past few months know that I’ve changed the design more than a few times. And those changes aren’t going to stop. The #1 reason I’ve changed the design so many times is that I’m trying to get more engagement from you the reader. And I’m not the only blogger out here looking for that. But what does engagement even mean, and can we get engagement from or with the readers of a blog? Let’s talk about it today. In order to answer the question of whether or not a blog is a good platform for engagement we first need to define the word. Read more at dempseymarketing.com

 

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Why I Won’t Simply Ignore Klout

A number of people left comments on my last post asking my why I don't just ignore them and their scoring of me. Here's why.

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There have been some fantastic comments on my post about Why I Disabled My Klout Account. I thank each and every one of you here, on other blogs, on Twitter and Facebook, on Google+ and talking with my on Skype for your comments and opinions. One comment I received more than a few times was why I don’t simply ignore Klout and the score they give me. Well, let me tell you why… First, let me ask you a question: Do you simply ignore the companies you not only disagree with but you feel are harming people? Read more at dempseymarketing.com

 

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This Is Why I Disabled My Klout Account

I disabled my Klout account to opt-out of a social scoring system that attempts to measure the the impossible - online influence. Bye Klout.

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Yesterday I sent an email to help@klout.com to disable my account. I received a nice automated email back from them saying that they will get back to me in 3 days if my question isn’t on their support site, which it isn’t, because I didn’t ask them to disable my account there.

We’ll see what happens in three days. But until then… In this post I’m going to explain exactly why I did it. And I’ll tell you this, it ain’t for the PR my friend. Here’s the skinny. Read more at dempseymarketing.com

 

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How To Find Your Ideal Customers On Twitter

Use TweetAdder's profile search to find and automatically follow your potential ideal customers on Twitter. Step-by-step instructions how.

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Hint: if you’re following people on Twitter based on what they’re talking about then most likely you are completely missing your ideal customers. Following people based on keywords or hashtags – something every Twitter tool in existence gives you the ability to do – will not lead you to getting more leads and customers. Read more at dempseymarketing.com

 

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Are Social Media And SEO Turning All Of Us Into Sheep?

As SEO and social media continue to merge personalization is limiting our access to information. Are we being turned into sheep for ads?

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Are Google, Facebook and other social media platforms turning us into sheep and making us easier targets for advertisers? In this episode of the New Social SEO Podcast I talk with Dino Dogan of DIYBlogger.net and Triberr about how the continual merger of social media and SEO are actually limiting the amount of information you have access to. Read more at dempseymarketing.com

 

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5 Steps To Knowing Exactly What To Blog About

Use this step-by-step guide for Google Analytics to see what content your blog readers like the most so you know what to blog about.

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Here’s a quick tip for finding out exactly what to blog about. This will take no more than 15 or 20 minutes of your time on a single day and will give you a ton of blog post ideas. Before we get into it though there are some assumptions with this tip: You have been blogging for a few months at least 2 times per week (not a solid requirement but it helps) You have people coming to your blog and reading your posts You are using Google Analytics If you meet those three criteria let’s get to the tip. Read more at dempseymarketing.com

 

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Silly Blogger Klout Doesn’t Care About You

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This morning I saw one of the best commentaries on Klout that I’ve seen in a while. It’s a comment by Bernadette Jiwa on a post from the {grow} blog: Click to be able to actually read the comment By the way Bernadette, I really like the look of your website. Slick. You Are Not The Customer Of Any Social Network Let’s look at how these places make money shall we? Read more at dempseymarketing.com

 

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Focus Like A Kung-Fu Master And Get More Done Than Anyone Else

In part two of the Get More Done Than Anyone Else series discover tips and tricks to keep your focus on your customer and your daily work.

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In part 1 of the Get More Done Than Anyone Else series I laid the foundation for exactly where my advice is coming from. Today we’re going to talk about focus. There are two things to focus on as you go about your business: Your ideal customer Your daily tasks – client work, running the business, etc. In this post we’ll look at each and then I want to hear from you in the comments below how you keep your focus on each. Let’s dig in! Read more at dempseymarketing.com

 

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Twitter Chats And Real-Time Marketing Chats For Business

Use branded, real-time marketing chats to grow the community around your business. Here's why Stanzr is better than standard Twitter chats.

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Have you ever attended a Twitter chat? It’s a pretty interesting experience. A number of years ago Chris Messina introduced the concept of hashtags (that little # symbol followed by a keyword) to Twitter in order to tag conversations and make them easier to find. Today this is something that’s such an embedded part of the Twitter ecosystem that we take them for granted. At least I do. I’m not sure how long Twitter chats have been around for, but I heard about them at least a few years ago and never jumped in. During a conversation with Saul Fleischman and Jure Klepic it sounded like an interesting way to meet more people via Twitter, my favorite social network platform. Yes I just said that Twitter is my favorite. What’s yours? Read more at dempseymarketing.com

 

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How To Get More Done Than Anyone Else

When I see people giving advice I want to know what they're credentials are to be giving it and where they're coming from. Thanks to Harleena Singh I'm writing a series on time management. Before we delve into the techniques I use and the advice I'll be giving I want to give you background on me and where the advice is coming from. That's what this post is all about.

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A huge thanks to everyone that added their book recommendations to yesterdays post, 54 Books Every Business Owner And Marketer Should Read. You all are awesome. Please keep the comments coming and you could win our completely random blog commenting contest. It’s the contest you never knew you were in. And speaking of comments… I had a great conversation in the comments with Harleena Singh, a freelance writer who recently wrote an excellent post abou the role of grandparents in the family. We were chatting about finding the time to read books along with getting everything else done. I asked if she was interested in some productivity tips and she said sure. And thus the launch of this series. Thank you Harleena! Today I want to kick off the series by talking about the environment I’m in and some background on me. Environment is hugely important for productivity. But environment isn’t only your current surroundings it’s everything. Also I want to be sure you all have the proper context that surrounds the advice I give. I’m not superman over here, but I’ve made some conscious choices in my life that impact how I work. Read more at dempseymarketing.com

 

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54 Books Every Business Owner And Marketer Must Read

The other day on the blog I asked my readers what they wanted from me. I received a lot of great answers, one of which was what books influenced the work I do.



Today I have a list of 54 books every business owner and marketer must read.

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I’d be really interested in some of the last few bullet points that you mentioned, specifically how to attract and convert ideal customers and the strategies you use and implement, which books have helped you the most with your methods, and what you see as the most worthwhile blogs for this type of work. Looking forward to reading all the material on the site. Read more at dempseymarketing.com

 

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Your Sales Funnel Is Now Dead

You’re business funnel is dead, and it’s not coming back. Many companies have been using a fairly simplistic sales funnel and it’s been working pretty well. But there’s a huge wrench about to take this little funnel out.



The consumer landscape has changed drastically and with more than 22 sources of information on your company how many are you taking advantage of and meeting your customers in?

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You’re business funnel is dead, and it’s not coming back.

Many companies use this sales funnel and it’s been working pretty well. But there’s a huge wrench about to take this little funnel out. And you can see it when you look closer at that “social media” part at the top of the diagram. So let’s do that. Read more at dempseymarketing.com

 

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Hey Nah Hey Nah The Sidebar’s Back

This weekend I brought the sidebar back to my blog. In this post I give the full explanation as to why. And it's probably not for the reasons that you think.

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After all the hubbub I caused removing the sidebars from the blog and then reporting the results of the removal you might be surprised to see them back. Not only are they back but I moved the blog theme from the Genesis framework to Headway. Now let me explain why all the changes. Read more at dempseymarketing.com

 

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How To Become A Media Company with @ScottScanlon

Attracting and finding customers online requires publishing content on a regular basis. Actually it requires more than that. You need to become a media company.



Find out what that means in my video interview with Scott Scanlon, CEO of You Brand Inc.

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In order for content to truly help you attract and convert your ideal customers you need to become a media company. We’ve talked before about what it means to be a media company, and in this interview with my friend Scott Scanlon, CEO of You Brand Inc., we talk about the mindset shift required to make content seriously work for you. Read more at dempseymarketing.com

 

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Accept No Limitations

Don't let people's jealousy or low self-esteem hold you back.

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The next time someone tells you that your idea is stupid and will never work, that the business idea you have can’t be done, that you don’t have the knowledge to make happen what you want to happen, you have my permission to tell that person to shove off and crawl back to the cave they live in. Accept no limitations. Read more at dempseymarketing.com

 

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The Biggest Advantage You Have Over Your Competition

My entire MBA program was focused on training managers to run large, public companies producing some kind of widget. Large companies like these have their advantages, but in today's social economy they're at a severe disadvantage.



Being small isn't bad. In fact, it's very good.



Find out what makes your business unique and especially suited for success in this economy.

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My ideal customer, the one I speak to the most here in these blog posts, is the owner of a small business providing either services or creating products, that wants to use the Internet to get more leads and sales. This entrepreneur is busy, doesn’t have time to do it all, knows it needs to be done, and is looking for someone to do it. This post is for you. Read more at dempseymarketing.com

 

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The Biggest Advantage You Have Over Your Competition

My entire MBA program was focused on training managers to run large, public companies producing some kind of widget. Large companies like these have their advantages, but in today's social economy they're at a severe disadvantage.



Being small isn't bad. In fact, it's very good.



Find out what makes your business unique and especially suited for success in this economy.

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My ideal customer, the one I speak to the most here in these blog posts, is the owner of a small business providing either services or creating products, that wants to use the Internet to get more leads and sales. This entrepreneur is busy, doesn’t have time to do it all, knows it needs to be done, and is looking for someone to do it. This post is for you. Read more at dempseymarketing.com

 

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Make Klout Work For You

Find out how to make Klout work for you and become an influencer for topics relevant to your business.

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When I first saw Klout my reaction was the same as many others – how in the hell does a company purport to measure the influence one has online when there are so many factors to look at? Well I’ve come around and here’s why. Read more at dempseymarketing.com

 

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How To Sell: Converting An Inquiry Into A Client

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Selling can be tough. It’s hard to know what to say that will make the difference. It can feel awkward because we have questions of appropriateness – We don’t want to be pushy, but we don’t want to give up if they might say yes. We just don’t know how we’re supposed to be to optimize our chances of success. Read more at dempseymarketing.com

 

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Finding Partners And Clients Using HitSniffer

There are many reasons to use real-time analytics, and not just because you have a data fetish like me. I mean... never mind.



We use HitSniffer for real-time analytics in addition to Google Analytics and ClickTale. One great way to use HitSniffer is to spot client and partnership opportunities.



In this short post today I show you how to do it. I think this post has more pictures than actual text. My kind of post

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Google Analytics doesn’t do this. And this IS what YOU want. Check out the following screenshot from HitSniffer:

Don’t mind the nav bar in the middle of the image – that’s  just there because my screenshot app can scroll faster than the bar can move down the page as it scrolls (which it does – very cool). This is one of the reasons that I chose to use WordPress comments on this blog after trying Disqus and LiveFyre – full integration with HitSniffer. Read more at dempseymarketing.com

 

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7 Tips For Building Your Business With Podcasting

Jon provides 7 solid tips for using this highly viable model for gaining more business.

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If you’re working with online content marketing to grow your business and you haven’t got a podcast yet, get one! Especially if you’re a consultant or solo entrepreneur. Seriously, I can’t think of a better way to really connect with customers and prospects and show your skills as a thought-leader, coach, or service provider than with a podcast. One year down the line after starting my own podcast it’s become the biggest source of lead generation for my business. Sure, all the other “traditional” online strategies work: I run a business blog, I’m active on Twitter, post videos from time to time and try and keep up with Google+ and Facebook. It’s the podcast, though, that people seem to connect with as they tell me it helps them really get to know me. Read more at dempseymarketing.com

 

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Slice And Dice Site Blog Traffic Like A Google Analytics Ninja

Only analytics ninjas need to read this one.

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Have you ever sat in your chair thinking, “Gee, I’d like to be able to compare the traffic my blog gets against the traffic my entire site gets?” Yes?! Then you’re in luck today my fellow data geek. The bottom line is this – if you want to attract and convert more of your ideal customers online you need to look at a few key data points: How people get to your site What they do once they get there Most importantly, what got them to convert to a lead And for that you need a website analytics package. We use three on all of our sites and those of our clients: Read more at dempseymarketing.com

 

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Friends Or Fans? Making The Personal Into Business on Facebook

If you've been wondering how to jump start your Facebook business page this post tells you how.

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I’ve been asked this question two times in the past week: I’ve got a ton of friends on Facebook and not nearly as many fans on my page. What’s the deal and how do I get more fans on my business page? Or put another way, how do you jump start your brand new Facebook business page? Mix personal with professional. Read more at dempseymarketing.com

 

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The Great Sidebar Debate Turns In My Favor

Getting rid of the sidebar is looking like a great decision.

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Does removing the sidebar from a blog help or hurt use engagement? That’s what we’re here to find out. And let me tell you, thinks are looking very good. It’s been two weeks since I removed the sidebar from my blog and moved to a single column layout. After a week Arfan updated his stats in the post comments, and now with two weeks of data to compare I have some results for you. All blog success metrics are up. Read more at dempseymarketing.com

 

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Internet Marketing Is Dead, Social SEO Rules, Women Dominate

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Welcome to The New Social SEO Podcast. I’m your host Robert Dempsey, the CEO & Founder of Dempsey Marketing. If you’re not familiar this show it’s a weekly update on what’s new and working in the worlds of direct response marketing, social media and search engine optimization. And speaking of search engine optimization, before I get into the news I want to extend a free offer to you. If you want to know where you rank for your #1 keyword, the one most important to your business, and see your ranking in relation to your competition, head on over to YourFreeSEOReport.com and get your free SEO report. Read more at thenewsocialseo.com

 

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The Website Layout To Use To Generate Leads

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With so many website layouts available, which should you use to generate leads? What works best on today’s social, content-driven web? That’s what we’re talking about today. Read more at dempseymarketing.com

 

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Building A Community From Scratch

A big thanks to EntrepreneurDIY.com for hosting me tomorrow.



Join me live for a free call where I'll be telling you how to build a community from scratch using a website and social media. This will be all how-to rather than theory. Reserve your spot today.

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Building a community around your business is one of the best ways to ensure a steady flow of new leads and customers coming to your door. But with all the available social networks and other platforms available, how do you choose the right venue for your community to meet, and then how do you get people to come? And once they’re there, how do you form the community. And once you have the community formed, how do you grow it? And then… well, you get the point. Tomorrow at 10 AM EST I’ll have the answers to those questions and more in a free event hosted by EntrepreneurDIY.com - Building a Flourishing Business with a Strong Community, from Scratch, Using a Website & Social Media. Skip the details and register right now >> Read more at dempseymarketing.com

 

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Win Or Lose? The Difference Between Try And Do

The difference between those that win and those that lose is the same difference between trying and doing.



It all starts with an idea. When the inspiration hits it's time for action. Sure planning is nice, but sometimes you just have to go for it.



Talk of failure aside - it's pointless anyhow for entrepreneurs - what's holding you back from taking action? Today it could mean the difference between winning and losing.

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This past Friday morning at 4 AM I officially launched The New Social SEO Podcast. During the previous two-and-a-half hours later I had set up the website, created all the artwork, recorded, edited, and uploaded the first episode to Amazon S3, tested my RSS feeds and submitted the podcast to iTunes. A few hours later it was picked up by a few of my friends in the blogosphere and the promotion began. It all started with an idea, an idea I could have left alone, and almost did… Read more at dempseymarketing.com

 

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Is Social Proof Really Any Proof At All?

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By definition social proof numbers are shortcuts. Brand logos and other symbols are shortcuts. It isn’t “good” or “bad” that we use shortcuts, in fact we use shortcuts all the time. So here’s a question for you… How much social proof do you think your business needs in order to attract more leads and customers? And what exactly is social proof in the context of a website or blog? Let’s dig in. Read more at dempseymarketing.com

 

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The Future Of Marketing Is Shaping Up Nicely

Do you agree with me on what the future of marketing is? Let's find out!



In today's post (on the updated) Dempsey Marketing blog that's what we're talking about along with what we're doing to position ourselves and our clients for the new reality of marketing.



Come join us!

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What does the future of marketing look like in the attention/social economy? How can marketers effectively attract ideal customers when they are inundated with thousands of messages on a daily basis? That’s what we’re going to discuss today. Let’s get started! But actually before we get into the post today you might notice a little something different about the blog today. Here’s a hint – sidebars. We removed them! Is this revolutionary? If you look at most blogs you would think so. Read more at dempseymarketing.com

 

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The Only Hats An Entrepreneur Should Be Wearing

Let's see if you agree with me on this one.

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When you’re running a business you can’t do everything. In fact you shouldn’t. Even then there are never enough hours in the day, which is okay as long as you make progress each day. So with so many options of “what to do today” available to you what should you be focusing on? In short – those activities that revolve around one of two things: Bringing more money into the business Ensuring that too much money isn’t flowing out of the business Read more at dempseymarketing.com

 

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Free rel=”author” Plugin For Genesis Theme Users

And now it's working for all WordPress users. Grab a copy now.

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There were many comments on the recent post Google Proves Not Being On Social Media Will Kill Your SEO and on Twitter about how to implement the rel=”author” link tag on a blog. I followed the tutorial from Yoast which you can find here. But we’ve taken it a step further – we got our WordPress team at 9Seeds to create a little plugin for everyone. If you’re using the Genesis WordPress theme then you can download our free Author Box Rel plugin. What this plugin does is: Add a field to your WordPress user profile for your Google+ profile URL Turns your name in the author box into a link to your Google+ profile Adds the rel=”author” tag to the link Read more at dempseymarketing.com

 

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Google Proves Not Being On Social Media Will Kill Your SEO

With the release of Google+ social media and search engine optimization are tied together more tightly. And if you aren't working on both, you'll be dead in the water.

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Search engine optimization and social media are becoming ever more intertwined as the days and weeks go by (we move fast on the Internet folks). With the introduction of Google+ this is no longer theory it is fact. And if your business does not participate in social media it will kill your search engine optimization efforts. Read more at dempseymarketing.com

 

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Building A Strong Network From the Ground Up

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When I first got started in social media, I didn’t know anyone. I knew I wanted to start a blog, but how was I going to get anyone to read it? At that time I had less than 200 followers on Twitter, and I was starting to figure out that I would not be able to build a successful blog by myself. I was going to need a network. By creating a strong network, I have been able to grow my blog from nothing. I now have a vibrant community that has sprung up around me.I have built a great community at my own blog, and it is beyond what I could have hoped for. My blog continues to grow, and so do the opportunities around me. Read more at dempseymarketing.com

 

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How To Know If Your SEO Company Is Worth The Money

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It seems that every time I turn around I see a blog post about some shady search engine optimization (SEO) tactic being used by a company. In fact a marketing program I just signed up for suggested the use of a service that creates backlinks to your site by commenting on blogs and using your main keywords in the name field. Backlinks help your pages get ranked higher in the search engines and you’d think that having hundreds of comments pointing to your page would help with that. And you’d be right to a certain extent. Read more at dempseymarketing.com

 

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Thank You For Respectfully Disagreeing

How do you handle dissenting opinion on your site? There's only two options, and one isn't an option at all.

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I’ve been watching the TV series Mad Men on DVD with my wife. We’re well into season 2 and it is awesome. While it’s very low on the advertising stuff, there is a lot of drama going on. It also appears to accurately depict how any non-white male was treated back in the 50′s – horrible. That part is not awesome, but realistic nonetheless. As they say, we’ve come a long way baby. And I’m very glad we have. Read more at dempseymarketing.com

 

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This Is Why You Keep Your Website And Blog Separate

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There’s a new little toolbar here on the Dempsey Marketing blog, and one you should definitely check out. It’s a tool from a company called Big Door, and it adds some gamification to the site. What is gamification? It’s a way of rewarding your visitors, users, customers, anyone interacting with your site or other web property for taking actions. Read more at dempseymarketing.com

 

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When To Talk About Yourself In Third Person

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On a business website there are times when you talk about yourself in third person and others when you don’t. To decide which way to go, answer the following question: Are you building a company of one or many?

It isn’t a simple choice, and I’m sure you’ve heard advice on both sides of the fence. One person will tell you to be personable on your about page while another will say to keep your name out of it other than naming you an officer of the company. But let’s make it more fun and throw a monkey wrench into the works – regardless of which you choose, you can always change it later. Read more at dempseymarketing.com

 

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What The Do Not Track Feature On Firefox Means For Your Business

Affiliate and other online marketing will change once "do not track" legislation is put into place. Find out how to protect your business today.

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updated my web browser of choice (Firefox) the other day and it was running a bit slow. So I started poking around in the preferences and found this little check box under the privacy settings.

Since Firefox 4 the do not track feature has existed, but now it’s front and center and easily found by everyone. Why the change? “Do Not Track” legislation has been on the table since 2010, however there are only a number of proposed bills with nothing written into law, yet. However browser makers aren’t taking any chances.

I updated my web browser of choice (Firefox) the other day and it was running a bit slow. So I started poking around in the preferences and found this little check box under the privacy settings Read more at dempseymarketing.com

 

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Lessons In Entrepreneurship: Robert Dempsey

What is the biggest lesson you've learned as an entrepreneur? Find out how Robert Dempsey, a 3-time business builder, answered the question and leave a lesson of your own.

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As I was drafting this post I chose three big lessons that have helped me to succeed in my previous two businesses as well as my current. For some reason though I was uninspired to write, and put it down for a day. When I woke up this morning my brain had put two and two together, and I realized exactly what the most crucial factor of my success has been.

As you know I’m a recovered alcoholic with more than 11 years of sobriety. This gives me a different perspective on life. Every day not living a life of drunken hell is a blessing. Being able to provide opportunities for my daughter Palamee is a blessing. Being able to support my wife as much as she has supported me over the years is a blessing. I am a very lucky man. But luck is not what I’m talking about. After all luck is where opportunity meets preparation. Rather what I’m talking about is the thing that makes you prepared so that you can see opportunities when they arise. Read more at dempseymarketing.com

 

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Business to Business Blogging is All About Content

Discover how to use business to business blogging to speak to customers and actively convert them into buyers. Harness the value added now.

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It used to be, B2B sales didn’t need much more than a good price and well-oiled supply chain to keep-up with competition.  Those times have definitely changed. B2B companies are harnessing the value added by marketing and public relations to speak to customers and actively convert them into buyers. With the introduction of online marketing and social media to the mix, the rush is on to take advantage of even more new opportunities to speak to customers. Read more at dempseymarketing.com

 

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2011 Best Practices For A Successful Small Business Blog

While nothing new has happened in the world of blogging there are best practices for having a successful small business blog. Download this free mindmap to ensure that your blog is as successful as it can be.

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I’ve been blogging since 2007 and can say that there is nothing new in the world of business blogging, and there hasn’t been for quite some time. So why should you take your valuable time to read this post today? Simple. While there is nothing new there is a set of best practices you can use that will make your small business blog a success. If you want to create a personal blog this post is not for you. If you want to use your blog to: Read more at dempseymarketing.com

 

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